WWE's SmackDown, Raw, and NXT Gain Popularity Among Key Viewership Demographics Ahead of WrestleMania

In a testament to the WWE's creative team, production crew, and Superstars, SmackDown, Raw, and NXT have experienced notable increases in viewership among the key advertising demographic of P18-49. Let's delve into the numbers and explore the exciting developments in each show.

SmackDown on FOX: A Dominant Force

SmackDown on FOX has been a force to be reckoned with in Q1 2024. With an average of 892K total viewers among P18-49, the show saw a significant 15% increase compared to the previous year. Additionally, SmackDown claimed the top spot among P18-49 audiences for 11 out of 12 weeks in the quarter.

A standout episode on Feb. 16 garnered 985K viewers among P18-49, making it the most-viewed primetime broadcast for the week of Feb. 12. This impressive feat further solidifies SmackDown's popularity and influence.

Monday Night Raw: A Steady Rise

Monday Night Raw on the USA Network has also experienced growth in Q1 2024. With an average of 733K total viewers among P18-49, the show saw a 6% increase compared to the previous year. The dominance of Monday Night Raw in the P18-49 demographic is undeniable, as it claimed the No. 1 spot among Monday cable audiences for 9 out of 13 weeks in the quarter.

A significant moment during the Jan. 29 episode was Pat McAfee's return to the commentator table, which brought in 811K total viewers among P18-49, a notable 13% increase compared to the previous week. The return of beloved personalities like McAfee adds excitement and attracts more viewers to the Raw experience.

NXT: Rising to New Heights

NXT on the USA Network has been a standout in Q1 2024, showcasing a remarkable 31% increase in viewership among P18-49 compared to the previous year. This surge in popularity speaks to the captivating storytelling, thrilling matches, and exceptional talent that make NXT a must-watch show for wrestling enthusiasts.

These tremendous ratings across SmackDown, Raw, and NXT not only highlight the dedication and efforts of the creative team, production crew, and Superstars but also demonstrate the undying passion and support from the WWE fanbase. It's evident that the WWE continues to captivate and engage viewers, solidifying its position as a leader in the world of professional wrestling.

Exciting Changes on the Horizon

Looking ahead, fans can anticipate some exciting changes in the WWE landscape. SmackDown will be moving to the USA Network, while NXT will make its debut on the CW in October 2024. Additionally, Raw will be heading to Netflix in January 2025, providing fans with even more opportunities to enjoy their favourite shows.

For fans eagerly awaiting the next WrestleMania event, WrestleMania XL will be exclusively available for streaming on Peacock in the U.S. In the UK, fans can catch the live airing of WrestleMania XL on TNT Sports Box Office. Additionally, the global audience can stream the highly anticipated event on the WWE Network in most countries.

This is an exciting time for the WWE and its loyal fanbase. With increasing viewership, captivating storylines, and innovative changes on the horizon, the future looks brighter than ever for the world of professional wrestling.